India

Digital Marketing & Advertisement Overview in India

Total Digital Advertisement Spending: 2710000000 USD.

India - GDP, Value Added

51.9% of internet users aged 16-64 research brands online before making a purchase

Also, 50.3 % of people in dm-country-name visited a brand’ website in the past 30 days and in that 20 % have clicked on the banner ads there.

Research Brands online before making a purchase

Visited a Brand website in the past 30 days

Clicked or Tapped on a banner ad on a website in the past 30 days

Clicked or Tapped on a sponsered social media post in the past 30 days

Download or used a branded mobile app in the past 30 days

India - Brand Discovery

Where do people in India usually discover new brands?

Data is from 2021, Updated in March, 2022

India - Brand Research

Where do people in India usually do their research on brands?

Data is from 2021, Updated in March, 2022

India - Advertisement Market

Where do Ads Budget go in India?

Data is from 2021, Updated in March, 2022

Total: 2,710,000,000 USD

Search Ads: 2,710,000,000 USD

Banner Ads: 2,710,000,000 USD

Video Ads: 2,710,000,000 USD

Classified Ads: 2,710,000,000 USD