E-Commerce in Saudi Arabia

With 24.9% of the Population have purchased online for the past year and and 49.1% have purchased last week over e-commerce in Saudi Arabia.

Saudi Arabia - Financial Maturity

24.9% of the consumer has purchased online

In Saudi Arabia, there are about 16.3% of population that actively use credit card and about 66.8% that use debit card. While 24.9% of the general consumers in , There is only 25.7% of them uses online banking.

% Have an account with a financial institution

% Have a credit card

% Have a debit card

% Have a mobile money account

% Make or receive digital payments

% Make or purchase online

% Use online banking

% Use internet to pay bill

Saudi Arabia - E-Commerce Activity Overview

How are customers here in Saudi Arabia leverage E-Commerce on a weekly basis

49.1% of people purchase a product or service online each week
24.6% of people ordered groceries via an online store each week
8.9% of people buy second hand item online each week
19.3% of people use online price comparison service each week
15.2% of people use a buy now pay later service each week

% of people purchase a product or service online each week

% of people ordered groceries via an online store each week

% of people buy second hand item online each week

% of people use online price comparison service each week

% of people use a buy now pay later service each week

Saudi Arabia - Demographic

How are e-commerce consumers demographic distributed in Saudi Arabia

Data is updated in March, 2022. Survey is from 2021.

Saudi Arabia - E-Commerce Drivers

For customers in Saudi Arabia, what factors would most encourage them to complete an online purchase?

Data is updated in March, 2022. Survey is from 2021.

Saudi Arabia - E-Commerce in Consumer Goods

E-Commerce Consumer Goods Spend Distribution in Saudi Arabia

In , there are about 21.43 million number of people purchasing consumer goods via the internet. The total market is worth 10.19 billion USD, with average annual revenue per customer about 475 USD.

Also, there are around 42.3% of those customers purchasing consumer goods on e-commerce store with their mobile phone

Electronics: 3,730,000,000 USD

Fashion: 3,170,000,000 USD

Furniture: 277,600,000 USD

Toys & Hobbies: 493,200,000 USD

Personal & Household Care: 2,009,999,999 USD

Food: 313,200,000 USD

Beverage: 50,550,000 USD

Physical Media: 145,100,000 USD

Saudi Arabia - E-Commerce in Travel

E-Commerce Travel Spend Distribution

Data is updated in March, 2022. Data is from 2021.

Flights: 1,360,000,000 USD

Car Rental: 219,900,000 USD

Train: 40,490,000 USD

Long Distance Bus: 95,350,000 USD

Hotel: 1,130,000,000 USD

Packaged Holiday: 345,800,000 USD

Vacation Rental: 270,100,000 USD

Cruise: 2,570,000 USD

Saudi Arabia - Food Delivery

Annual Spend on E-Commerce Digital Media Download & Subscription

Data is updated in March, 2022. Data is from 2021.

Total Spend: 970,000,000 USD

Video Games: 575,800,000 USD

Video on Demand: 175,400,000 USD

E-Publishing: 126,900,000 USD

Digital Music: 91,960,000 USD

Saudi Arabia - Food Delivery

The Online Food Delivery Market in Saudi Arabia

In , there are about 9.86 million people that actively order food via online platforms, with year on year growth of the number of people at 14.1%. The total market value is 1.91 billion USD with value per user at 194 USD.

YoY Change in The Number of People

YoY Change in The Value of Online Food Delivery Orders

Annual Food Delivery Order Per User

Saudi Arabia - Digital Payment

The Digital Payment Landscape in Saudi Arabia

In , there are about 29.07 million people that actively order food via online platforms, with year on year growth of the number of people at 11.1%. The total transaction value is 34.89 billion USD with transaction per user at 1200 USD.