India

How internet users in India use social media? Which channels are relevant? and how to best leverage for your business?

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Social Media Penetration

India - Social Media Users

India People uses social media in the country

There are a total of people leveraging social media for the past month in the country, which represent % of the population in  that are 13+ years old.

Also in 2021, the total number of social media has grown %.

India - Social Media

Why users in India uses social media?

Data is updated in March, 2022.

India - Social Media Channels

Which Platforms are the most used in India?

Data is updated in March, 2022.

India - Social Media Channels

Which Platforms are considered the most popular in India?

Data is updated in March, 2022.

Currently, Facebook is driving the most traffic to websites in which account for 68.83% of total referrals in the past year (2021).

Data is Updated in March, 2022

Any Kinds of Platforms

Social Networks

Q&A

Forums

Messages & Live Chat

Micro Blog

Vlog

Online Pinboards